Category Archive: In the News

Jan 18

IN THE NEWS: Who’d Think of Buying $200 Headphones? (How What’s Old Can Be Made New Again)


I have to admit that I’m not what you’d call an audiophile. I like music and listen to it daily, but I don’t mind using my $10 ear buds to listen to highly-compressed MP3s from a cloud service like Google Play or Spotify. It’s just not a big deal to me to have high-end headphones, …

Continue reading »

Jan 17

IN THE NEWS: So You Have 29 Brands On Your Facebook Friends List. So What?


Facebook may be a perpetual whipping boy these days, but I’ve got to admit that it’s done something really important for marketing over the last five years – it’s helped marketers to be able to conceptualize what a social network can do to improve B2C communications. Unfortunately for Facebook, however, the technology and techniques that …

Continue reading »

Jan 16

IN THE NEWS: Yet Another Sign that Apple has Peaked on the PLC


Another day, yet another article about how Apple is losing its grip on Wall Street. This won’t bode well for the future; I have a feeling that 2013 and 2014 are going to be years that show a real transition for Apple, and we’re going to see a rapid acceleration of product announcements and market …

Continue reading »

Jan 11

IN THE NEWS: 10 of the Most Hated Companies in America


Yahoo! Finance ran an interesting list today featuring a rogues’ gallery of hated companies. The usual suspects are well-represented here – mobile phone companies, TV service providers, airlines, banks – but I was really surprised to see JC Penney on the list. It really doesn’t surprise me that JC Penney is doing poorly; a couple …

Continue reading »

Jan 07

IN THE NEWS: It Turns Out Health Care Provider Ratings Aren’t So Reliable…

Photo credit: MS Office

One of the things that we discuss often around the office is how reliable (or rather, how unreliable) crowdsourced review sites for service providers can be. For example, I’m a frequent contributor to Yelp!, and I use Yelp! to discover new restaurants and businesses around town or to find local hotspots when I’m traveling. But …

Continue reading »

Aug 29

IN THE NEWS: How to Kill a Brand, Apple Store Edition


As someone who’s worked in retail before and who’s learned a lot of tough lessons about finding the balance between good customer service and corporate compliance, I have to say that I’ve always had a lot of respect for the way that Apple has approached retailing with its Apple Stores. The St. Louis store is …

Continue reading »

Jul 11

IN THE NEWS: What news medium is most trusted by Americans?


If you heard that Justin Bieber had died (again)¬†what news medium would you turn to so you can verify the validity of the story? Would you go to an online news source? Would you turn on the TV? Or would you wait for a radio DJ to mention it? According to eMarketer, research from Triton …

Continue reading »

Jul 03

IN THE NEWS: The effects of “showrooming”


I’m definitely guilty of showrooming. I don’t know how many times I’ve walked into a store, checked out the price of a product, nearly keel over after seeing the price tag, then whip out my smart phone to buy it cheaper online. Showrooming has become common practice to many consumers. Showrooming occurs when consumers check …

Continue reading »

Jul 02

IN THE NEWS: Urban versus suburban growth.


City life isn’t for everyone, with the insane traffic, light pollution and constant noise that’s so characteristic of big cities. Some people do enjoy it though. New estimates from the U.S. Census Bureau suggests that population growth in urban areas is outpacing suburban areas for the first time in nearly a century. Metros such as …

Continue reading »

Jun 22

IN THE NEWS: Who is most influential on Facebook?

Photo Credit: Birgerking (

We all have those friends on Facebook who are constantly sending requests or invites to Facebook apps and games. No matter how many times we decline, they continue to bombard us with requests. So then we defriend them. Facebook is a place where some friendships go to die.. But this begs the question, who is …

Continue reading »

Older posts «