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Expertise

Providing You with Research You Can Use:

The Research & Planning Group's experience in providing solutions for our clients goes back over 20 years.

From in-depth interviews with commercial customers all over the world to testing new concepts in primary market areas to customer perception and satisfaction studies, The Research & Planning Group has the know-how to help you and your company.

Some of our recent projects include:

  • In-Depth interviewing of commercial clients about perceptions of competitors

  • Conducting Satisfaction Studies with customers or employees

  • Measuring and analyzing response to marketing efforts

  • Conducting Focus Groups or Telephone Focus Groups with customers

  • Testing names, product attributes, advertising

We employ a wide variety of research methodologies to gather the information you need now, including:

  • Online surveys and online monthly panel studies

  • One-on-one in-depth interviews - foreign language capabilities

  • Quantitative mail surveys at all levels - local community, state and national

  • In-person and Telephone Focus Groups

 

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